“The prompt techniques were immediately useful. I improved the quality of outputs for research, specs, and customer insights within a week. The module structure made it easy to apply step-by-step.”
A strategic executive program to master Generative AI and prompt engineering, enabling leaders to drive AI-powered innovation, improve decision-making, and accelerate enterprise-wide digital transformation. Generative AI & Prompt Engineering
In Generative AI & Prompt Engineering, you will move beyond theory to practical, business-ready application. This course equips you to understand GenAI fundamentals, design effective prompts, and lead responsible AI adoption across enterprise use cases. Master Generative AI &
Prompt Engineering in Practice
This program helps leaders and professionals master Generative AI and prompt engineering with a practical, business-first approach. You’ll build strong fundamentals, learn value creation frameworks, navigate governance and risk, and confidently plan pilots and enterprise adoption. Build a clear foundation of Generative AI—what it is, how it works, and why it matters for modern business. Learn core concepts, prompt fundamentals, and how to navigate ethical and risk considerations from day one. Learn how to translate Generative AI into measurable business value. Explore where GenAI fits in enterprise strategy, how it improves productivity and innovation, and how to build a practical GenAI strategy aligned to business priorities. Understand how to adopt GenAI responsibly at scale. This module covers governance foundations, building trust and organizational readiness, and the communication and change practices required for sustainable adoption. Move from strategy to execution. Learn the GenAI tooling and ecosystem landscape, understand cost/risk/privacy considerations, and plan effective pilots that can scale into real enterprise capabilities. Lead GenAI as a strategic advantage. Explore how organizations are innovating with GenAI, how to build new business models and growth opportunities, and how to stay future-ready with emerging GenAI trends. There are 5 modules in this course
What professionals say about Generative AI & Prompt Engineering
This course helps you understand Generative AI and learn practical prompt engineering techniques to produce better outputs, improve productivity, and apply GenAI to real business scenarios. You’ll also learn how to think about governance, risk, and adoption so GenAI can be used responsibly within teams and organisations. No. This program is designed for professionals, leaders, product teams, consultants, and business functions who want to use Generative AI effectively—without needing to code. If you are technical, you’ll still benefit from structured prompting frameworks, enterprise adoption guidance, and use case strategy. It’s practical. You’ll learn repeatable prompt frameworks and techniques you can apply immediately for research, writing, analysis, ideation, customer support, and internal productivity. The focus is on getting reliable outputs, reducing hallucinations, and improving prompt clarity and structure. The concepts and prompt frameworks are tool-agnostic and apply across major GenAI tools. Where examples are used, you can adapt them to the platform your organisation prefers. The goal is to build skill, not dependency on one tool. You’ll learn safe usage practices—what data not to share, how to evaluate tool settings, and how to design internal guidelines for responsible GenAI use. This is especially useful for teams dealing with customer data, IP, legal, or regulated contexts. That’s a real issue—and we address it directly. You’ll learn prompting methods to improve accuracy, add constraints, request sources, and validate outputs. You’ll also learn when not to use GenAI and how to set human review steps for important work. No. You’ll learn simple prompt structures that work even if you don’t consider yourself a strong writer. The course teaches clear formats (role, task, context, constraints, examples) so your prompts become consistent and repeatable. It’s designed to be flexible and self-paced. Most learners complete it over 1–3 weeks depending on their schedule. You can revisit modules anytime to refresh your prompt toolkit and adoption frameworks. Yes. After completing the course, you’ll receive a digital certificate you can add to your LinkedIn profile and resume. It’s useful for demonstrating GenAI readiness and professional upskilling. Yes. Many organisations enroll teams to build a shared GenAI vocabulary and consistent prompting standards. For group enrollments or a customised program, contact us and we’ll share available options. Frequently asked questions